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Hi,
I'm not on the Intel 'legal' or 'marketing' teams, but I believe you can think of Intel Quick Sync Video as the technology in our platforms, and the Intel Media SDK as a tool that allows you to write applications that use it.
If your developing a Media-centric application and you would like it to take advantage of QSV, please take a look at the Intel_Media_Developers_Guild.pdf document in the Media SDK and let us know if you have and further questions.
Thanks for your interest in the Media SDK
-Tony
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