With the holiday shopping frenzy in full swing, retailers face the annual challenge of meeting high customer expectations while keeping operations seamless. Many are turning to AI-powered solutions to stay ahead. One standout is Intel® Liftoff member Chooch, whose AI retail analytics platform uses computer vision to deliver real-time insights that help retailers make smarter, data-driven decisions.
At the heart of Chooch’s platform is its ability to analyze customer behavior in great detail. By tracking foot traffic and dwell times, Chooch AI reveals which areas of the store draw the most attention, helping retailers optimize their layouts. Demographic and sentiment analysis further enables personalized customer experiences, while heat maps highlight high-traffic zones for strategic product placement.
For retailers, this means more than just rearranging shelves; it’s about creating a shopping environment that feels intuitive and engaging, boosting both customer satisfaction and sales.
Retail’s biggest pain points, especially during the holidays, revolve around staffing, inventory management, and operational efficiency. Chooch addresses each of these with precision:
Staff Optimization: By automating routine visual inspections, Chooch frees employees to focus on high-value customer interactions. During peak shopping periods, this helps maintain service levels, even when seasonal staff are on board.
Inventory Management: Running out of a top-selling product during the holiday rush can spell disaster. Chooch’s autonomous shelf monitoring prevents stockouts by sending real-time alerts when inventory is low, allowing for proactive restocking.
Operational Efficiency: With real-time visibility across store operations, managers can react swiftly to issues, reducing manual monitoring and improving overall efficiency.
Enhancing the Customer Experience
Chooch’s computer vision technology seamlessly bridges in-store and online shopping. By analyzing customer behavior, it personalizes experiences, whether through optimized in-store layouts or tailored online recommendations, ensuring a consistent and engaging journey across all channels.
Preparing for High-Demand Periods
During high-demand periods, Chooch becomes an invaluable ally. Its intelligent inventory management ensures popular items are restocked before they run out, while the automated monitoring provides 24/7 oversight, scaling effortlessly to meet holiday traffic. Even security improves, with real-time behavior detection flagging potential theft in crowded stores, reducing losses and maintaining a secure shopping environment.
Chooch’s Vision AI enhances loss prevention by identifying suspicious behavior in real-time, from unusual movement patterns to potential grab-and-run thefts. Automated alerts allow security teams to respond quickly, minimizing shrinkage and keeping holiday cheer intact.
As a member of Intel® Liftoff, Chooch is well-positioned to leverage the program’s resources to further innovate in retail. Intel® Liftoff’s focus on supporting AI-driven startups has already paved the way for Chooch to make significant strides in enhancing store operations, improving customer experiences, and reducing operational burdens.
As a Software Tools Ecosystem Specialist at Intel, I’ve had the privilege of working on the dynamic GenAI initiative. My focus is on driving engagement with the software developer audience. I'm a proud team member of the Intel® Liftoff for Startups and the Developer Engagement, Relations, and Studio team.